It takes a tremendous amount of creativity, innovation, and dedication to build your own company, even if it’s a small one. Creative Village wants to showcase how individuals went through the process of beginning their own businesses and perhaps inspire you to do the same.
We talked with Joe Scola of ABID Technology, an interactive tool that lets you click on things that interest you while you’re watching videos online. It’s a very neat idea — check it out on their site!
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Tell us a bit about ABID and what prompted you to start a company like it? Every entrepreneur wants to change the world, and ABID is our way of trying to do so. Our goal is to transform the way viewers will interact with their video content for years to come. We believe people are in constant search of accessing information, and we’re aiming to deliver that experience through an added layer in video content. We see this as one small piece in the future of information exchange. We’re still a young company, and although we’re very pleased with the goals we have accomplished, there is still a long list of milestones in front of us. But that’s the exciting part.
Can you describe your past positions and how they led up to the creation of ABID? I’ve always been attracted to the visual arts, this led me to a BS in Film and Video at Drexel University. After Drexel, I fell into a sales and marketing position with a fortune 100 company. This experience had opened me up to a brand new side of myself. I wound up building new skills and excelling in the industry, but the limitations of working for a large corporation had slowly started to rub me the wrong way. I had ideas, so did my colleagues, none of which were being heard. It was during this experience I had met my future business partner, and we decided it was time to take action.
“If we couldn’t make change through the company we were working for, then we would create our own. Six months later, ABID was born.”
What’s one golden piece of advice you’d offer a young company? I would say, be prepared to work harder than you imagine. Success is 10% inspiration and 90% perspiration. Be passionate about whatever it is you’re aiming to create, building a company comes with many ups and downs, you’ll need that passion to get you through the challenges that lie ahead.
How do you imagine ABID Technology and Creative Village could work together? Creative Village has some incredible resources, I especially love their blogs and the inspiration they provide. It would be wonderful to attend some of the networking opportunities and exciting events they’ll be hosting. They’re a company that seems to have a deep understanding of entrepreneurship, startups, and they’re providing new tools for guidance in those arenas, and that’s something close to home for me. I would also imagine that when it’s time to expand ABID, our recruitment process would be made much easier working together with Creative Village.
What’s next for ABID? We’re currently wrapping up an incredible internship program we created and hosted in Philadelphia, and we’re extremely proud of all the students who participated. In the next couple months we’re planning a soft launch with release-1 of our product. The product is something we’ve kept tightly under wraps, and we’re very excited to begin testing it with partners.
If you knew you were about to eat your last meal, what would you have and where would you have it? I would start with some grilled calamari salad, followed by homemade manicotti with my Great Aunt Elda’s famous sauce. After the main course, a Saint Joe’s cake would be my dessert of choice, and would of course be accompanied by a double espresso. A light digestive of sambuca in a snifter glass with 3 coffee beans would polish off the perfect meal. I would enjoy this final palatable goodness overlooking the Mediterranean from the town of Aquavella in Salerno, Italy. It’s where my grandfather was born, a place of humble beginnings and true beauty.
Thanks to Joe and ABID Technology for giving us a peek into the life of an entrepreneur! Keep checking back for more interviews like this and find out the different paths there are in starting a business.







