events

The Importance of Networking: Some Tips

The Importance of Networking: Some Tips

In an age where everyone is connected through the Internet, it’s nearly impossible to stand out to recruiters without doing something over the top. While finding someone on Linkedin and sending a personalized message is great, it’s important to realize how many other people like you are doing the same thing.

That’s why attending networking events – whether it be professional or social – is so crucial now more than ever. It’s a chance to distinguish yourself from the hundreds of others looking for the same type of position you are by showing off your personality, something that’s hard to do on paper.

It may be scary at first, but showing up is already a huge step. For the rest of it, here are some tips to successfully make lasting connections that could very well lead to your next job:

Be ready to talk – And talk a lot. Make sure you know exactly how to describe what type of work you’re looking for. Be prepared to repeat yourself, too, since you’ll be introducing yourself over and over again. Also, have a handful of thoughtful questions that you can ask other people to prove that you’re interested in them, too.

Bring something to write with and on – Since you will be mingling with a lot of people, it’s a good idea to bring a small notepad to jot down names, contact information, etc. Writing down what you discussed with them will also prove to be useful when sending an e-mail to them because mentioning little details will help them remember who you are (and impress them for having such a good memory!).

Get a business card – While some of you may not have a professional title yet, it’s a good idea to have a stack of business cards handy with your contact info for people who don’t follow step #3. It’s a quick and easy way to get your name out to the right people. Sites like www.vistaprint.com are a good place to start if you’re a fresh graduate lacking business cards.

Smile and stay enthusiastic – Your jaw will undoubtedly get very tired from smiling the entire night, but it’s well worth it if it means making a good and friendly impression.

Don’t talk only business – While it’s definitely the point of most networking events, it’s also key to make people remember that you’re a real person…with real hobbies! Conversational skills are important to display when meeting people you will potentially work with day in and day out. Who knows, you might meet someone with the same interests as you which will put you in their favor. It could even lead to a follow-up meeting that could get you a step closer to your dream job.

Bring a standout factor - Whether it be a strange hobby, a crazy story, or an impressive project you finished, try to find at least one (true) story you can bring up that will make people say “Oh, you’re the one who won the national fly-fishing championship. I remember you!”

Follow up! – People who go to networking events meet anywhere between 3 and 73 people over the course of a few hours – not everyone will have time to e-mail or call the stack of business cards they collected. It’s crucial to send out a personalized e-mail within 72 hours of the event to set the connection in stone and figure out any steps you need to take to be a successful applicant.

Meetup Recap: Sweet Revenge

Meetup Recap: Sweet Revenge

When asked what brought Creative Village members to Sweet Revenge to hear owner Marlo Scott speak about her journey in becoming a Restaurant & Cupcake, Beer & Wine Bar owner, one particular reason stood out with its sheer honesty:

“Well, I heard there were cupcakes and I heard there was wine.”

I hear you, sister! But aside from the promise of delectable cupcakes like the Malaysian Coconut and the signature Sweet Revenge cupcake (think Reese’s peanut butter cup in cake form and 20x better) paired with wines and beers ranging from Argentina to Germany, the group of about 15 also enjoyed the inspiring story of how Scott — owner of Sweet Revenge for four years — made her transition from the dog-eat-dog world of corporate to the cake-eating world of small business ownership.

Marlo Scott, owner of Sweet Revenge in the West Village.

“My goal was to just be happy and surround myself with good people,” said Scott, who was laid off from her corporate job in 2007. So, she made that the goal of her hidden West Village gem, working not just down in the office but also up on the floor, where she’d be able to meet and interact with her customers and employees. After the beginning stages of building her brand and earning regular customers from around the block, Scott has recently begun adding more food items to her menu in order to draw a larger crowd to her business.

After sampling some of Sweet Revenge’s most popular treats, the night ended with an informative Q&A with Scott, who offered advice and what to consider when trying to open your own small business. The sweet event attracted young professionals of all types of positions, including photography, talent recruitment, and copywriting.

Members concluded the night exchanging contact information for future cupcake outings and talking with Creative Village CEO & Founder Marc Scoleri and Co-Founder Shay Fu, who went behind the counter and helped dish out the goods (the pieces they didn’t sneak into their mouths, anyway).

Creative Village Founder, Marc Scoleri with Marlo Scott.

For information on Creative Village’s future MeetUp events and more photos from our Sweet Revenge event, check out http://www.meetup.com/Creative-Village-NYC/

Attend the Sweet Revenge Experience with Entrepreneur Marlo Scott

This exclusive event includes dessert, beer and wine samplings from Sweet Revenge.

About the host: Sweet Revenge Owner Marlo Scott

How does a gal from southern Indiana who grew up on fried bologna and velveeta wind up with an artisan cupcake, beer & wine bar in the West Village, the star of Chase Bank’s national ad campaign for Ink (small business credit card), and the cover of Entrepreneur magazine?

Join us and find out! RSVP HERE

Event Format:
1. Event starts promptly at 6:30PM
2. Welcome from Creative Village
3. Marlo Scott shares Sweet Revenge’s Entrepreneurial Story
4. Sweet Revenge’s Marlo Scott gives an exclusive dessert, wine and beer pairing to 35 Creative Village members
5. Attendees are given sample dessert tastes and drink pairings
6. After 7:30PM enjoy Sweet Revenge’s bar at happy hour prices

Marlo has garnered press and accolades since she opened Sweet Revenge® in July 2008. Marlo has appeared on PBS Nightly Business Report, The TODAY Show, and inn MSN Business on Main’s feature profiling her brand in “The Race to Trademark Sweet Revenge®”. In 2011, Marlo was the April cover story of Entrepreneur magazine, showcasing her innovative concept in “A Refined Taste”. She appeared The TODAY Show with Kathie Lee and Hoda, MSN’s Business on Main, Fox & Friends, FoxBusiness.com and Fox 5. About.com awarded her wine bar “2011’s Best Cheap Date Spot in NYC”.

Creative Village Presents: Aurnhammer and ShopKeep at Hiveat55

Creative Village Presents: Aurnhammer and ShopKeep at Hiveat55

Creative Village recently had the pleasure of hosting two of New York City’s most innovative businesses; Aurnhammer, LLC and ShopKeep. Bill Aurnhammer, Founder of Aurnhammer, Karen Pattani-Hason and David Olk, Co-Founder of ShopKeep signed on to share how brands are navigating the mobile space and how mobile and the cloud has changed point-of-sale.

Aurnhammer is a creative media, design and development firm specializing in branded smart device applications for the mobile space. They have an impressive list of clients including but not limited to Sony Music Entertainment, Showtime Networks, The New York Jets, Bowers & Wilkins, Stanley Hand Tools and Russian Standard Vodka.

ShopKeep is an iPad Point-of-Sale system (POS) that gives merchants the power to run and analyze their business in an elegant, easy-to-use and cost-effective cloud-based interface. Merchants can load and manage inventory, track customers, and get robust reporting and analytics for their business. In addition, merchants can access real-time sales remotely via their iPhone to monitor stores even when they are on the go.

Both businesses began as startups at the downtown co-working space, the Hiveat55 located at 55 Broad Street. Aurnhammer and ShopKeep blossomed within the Hiveat55 space and later grew into new locations at the 55 Broad Street address. Business is growing in both of their industries and we expect to see continued innovation and creation from these companies. Check back at www.ourcreativevillage.com for the final cut video captured during the presentations. See Aurnhammer’s creativity expressed in a mock-up of what could be Creative Village’s mobile app design and ShopKeep’s persuasive explanation on why several new businesses will utilize ShopKeep as their future POS provider.

Several Creative Village NYC Meetup members and guests attended the event including; Alison Minaglia, CEO of Technology PR, Justyn Markarewycz, Employee Relations Specialist from Baruch College and Ray Kasbarian, CEO of Zypline. Thank you to everyone who was involved and helped put this experience together and a special thanks to Donn Gobin from Aurnhammer for presenting us with the opportunity to partner. Creative Village looks forward to continually bringing our community opportunities to promote, exchange and partner with creative industry professionals.

Don’t get lost in the crowd–become part of a village! Creative Village

Creative Village Meetup Highlights by GraphicDesignNYC

There are many components to GraphicDesignNY, one of our jobs is to capture as much of the NYC arts and tech scene as physically possible. As a meetup group, we enjoy the camaraderie of supporting other groups and organizations in the visual arts and digital communities throughout the tri-state region. Recently we were lucky enough to attend a ‘Demo Night’ event hosted by our friends over at the Creative Village Meetup group.

The presenters for the evening were VYou.com and Squidoo.com. VYou is a video Q & A utility that is used to intimately communicate with audiences across multiple social platforms. Squidoo creates huge waves of social curiosity, builds trust and communities around content.

The event was well attended by a variety of people interested in media and web technologies. The venue, Wix Lounge is a great friend of Graphic Design NY and has been gracious enough to allow us to host not one, but two of our own events there (and hopefully more in the future)! Wix Lounge is a completely free co-working and event space for creative professionals. Wix Lounge is run by Wix.com, a free website publishing platform providing user friendly tools for building beautiful, easy-to-make desktop, mobile, and Facebook sites.

We plan to bring you more video coverage of as many design, creative, digital and tech events as we can get to. NYC always has plenty of things going on and the new media sector is extremely hot. We will also be uploading interviews, tutorials, creative videos, product reviews and job/career specials. And if you have any ideas, content or interesting story you want us to cover, let us know.

Please rate the video, leave a comment and subscribe for updates.
Also head over to our creative events group:
http://www.meetup.com/GraphicDesignNYC

Don’t know Objective C? No problem. Start making mobile apps with PhoneGap

PhoneGap

Don’t hesitate to start creating your own mobile app. All you really need is a healthy knowledge of HTML, CSS, and JavaScript.

I recently attended Matt Rogish’s (@MattRogish) “PhoneGap 101” presentation hosted by ZocDoc. This was my introduction into PhoneGap, despite the fact that I’ve know about it for a while. I’m ready to dive into the mobile development world!

PhoneGap is an open-source development framework taking advantage of the mobile webview allowing people to develop applications in HTML5, CSS3, and JavaScript. Develop your app on an SDK, then upload your files to the PhoneGap Build. It’s a web interface that compiles your web assets (HTML, CSS, JavaScript) and packages it into an app for ios, android, blackberry, webos, wp7, symbian, and bada.

PhoneGap Build diagram

The thing that appeals to me the most is the ability to create cross-platform apps with the skills that I already have. PhoneGap.com suggests a few tools to work with like Sencha Touch, XUI, EmbedJS, and Dojo Mobile. Between the two the JavaScript framework tools, Matt Rogish suggested in his presentation the benefits of using Sencha Touch over using jQuery mobile. It appears Sencha Touch has a bundle of UI components, a robust theming system, data library for AJAX, iPad support, HTML5 offline storage, and more.

There are tons of tutorials on how to begin working on PhoneGap if you’re not familiar with working with this framework.

PhoneGap | Get Started Guide
http://phonegap.com/start/

PhoneGap has posted its own “Get Started” guide for the average newbie.

MobileTuts+ | PhoneGap from Scratch
http://mobile.tutsplus.com/series/phonegap-from-scratch/

MobileTuts+ began a series of PhoneGap tutorials at the beginning of the year. The series will cover some feature in PhoneGap like accessing the device camera, local storage, and geolocation.

.net Magazine | Get Started with PhoneGap
http://www.netmagazine.com/tutorials/getting-started-phonegap

.net Magazine posted an excerpt from the PhoneGap beginner’s guide. The article goes into installing Xcode, Android SDK, Blackberry SDK, and building PhoneGap for all three platforms.

Sencha | A Sencha Touch MVC application with PhoneGap
http://www.sencha.com/learn/a-sencha-touch-mvc-application-with-phonegap/

Sencha posted a tutorial on how to work with the sencha js framework with PhoneGap.

I’ll be creating my first mobile application this weekend. You’ll know the results very soon.

Creativeinterns.com sponsors Startup Weekend New York City – November 18-20, 2011 Startup Weekend is

Creativeinterns.com sponsors Startup Weekend New York City – November 18-20, 2011 Startup Weekend is

Creativeinterns.com sponsors Startup Weekend New York City – November 18-20, 2011

Startup Weekend is an intense 54 hour event which focuses on building a web or mobile application which could form the basis of a credible business over the course of a weekend. The weekend brings together people with different skill sets – primarily developers, UX/UI designers and business people – to build applications and develop a commercial case around them.

http://nyc.startupweekend.org/