Have you ever wondered why you like certain products more than others? Watch this interesting video I found on TEDEducation. It is an educational yet fun-to-watch video showing how media uses the hidden code to manipulate our thoughts, feelings and behaviors. The video is only 6 minutes long, but it fully explains the intricate system of symbols in our everyday life and how those codes are applied through advertising messages, TV shows, magazines, Internet, and other media channels. For instance, color, image, sound and writing in media are all appealing factors that influence and shape the way we see the world. The authors did a good job in making this complicated theory easy to understand.
I hope you enjoy the video, and let me know what you think about it.